My MMA Resource

September 25, 2009

Dan Hardy and The Art of War

Filed under: UFC News — Tags: , , — admin @ 10:01 am


Thomas Gerbasi, UFC – You could call Dan Hardy mixed martial arts’ first true viral marketer. How else do you explain his ability to take a bout that was intriguing, but without title implications in the welterweight division, and turn it into a fight that may have stolen the thunder from the main event at UFC 99 in terms of fan anticipation?

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